CAR Magazine’s CARmag App for Android by Samsung

by Ehsan on March 23, 2012


Samsung is launching a new application, CARmagApp, designed to assist South African motoring enthusiasts. The application will provide information about road tests, driving impressions, the latest motoring news and new vehicle launch dates. On some date after April 2012, new Samsung tablets will be sold with CARmagApp pre-installed. Customers who want to take advantage of the application before its release in second quarter 2012 can try it on Samsung Galaxy smartphones and tablets.

What to Expect from the New Android App
In addition to news and other motoring information, incredible photographs and video galleries will also be featured. Many motoring enthusiasts use the application for research before purchasing a new vehicle or for keeping up with new technology. Some motoring enthusiasts use the magazine for comparison when trying to sell a new or used vehicle.
When attempting to buy a vehicle, the application prompts the user to enter information such as make, model, year and mileage. The price range the customer is willing to pay and the location of purchase is also requested. Similar information will be requested if owners are attempting to sell cars. Make, model, derivative, price requested, color, body type, transmission, mileage and doors should be entered to display a car for sale.

CARmagApp gives its users access to over 25,000 pre-approved used cars based upon the location detected by the phone. When users find vehicles of interest, favorites may be saved in My Garage. Later, saved vehicles may be shared on Facebook, Twitter or Google+. Sharing makes shopping for vehicles easier. Friends can provide input and even vote on the photographs they like the most. This is a cost effective and collaborative way to shop. Sharing may even inspire friends in the market for a car to look at some of the Facebook recommendations. Collaboration improves the overall car buying or selling experience.

CARmagApp’s Instant Success
CARmagApp has registered tremendous success since its release date. In the first two weeks, more than 16,000 downloads were recorded. In February, it was the most popular application downloaded from the applications store. Most people enjoy the fresh new content presented by CARmagApp. If complimentary videos and photographs are not enough, more can be purchased through CARmagApp. These sales bring incredible revenue for application producers.

How Will the Application Affect the Motoring Industry?
As South Africa and the rest of the world become more interested in consuming digital information, more consumers will purchase applications to find intriguing information about the motoring industry. CAR magazine has been an authority in the motoring industry for over 50 years. The overwhelming response to this refreshing new way of presenting the information has proven there is a market for people who consume digital information.

When information is at customers’ fingertips, they will shop from an informed perspective. They will know where to find dealerships featuring vehicles in the application, and they can immediately schedule an appointment to test drive vehicles and potentially make a purchase. The sales process becomes more integrated and easier from the sales associate’s perspective because the information has already been presented, and the interest is high. CAR magazine wants to be an assistant in the car buying or selling process. With CARmagApp, information is available via smartphone or tablet while shopping at the dealer. This convenience is appreciated by consumers.

CAR and Samsung are Changing the South African Motoring Experience
South African motoring enthusiasts have overwhelming praise for CARmagApp. The application has brought new conveniences to motoring enthusiasts. Information is accessible from any location all over the world and even while standing at a dealership. Motoring enthusiasts who have not tried this application should try it on a new Samsung tablet or smartphone. The download or device purchase will be worth the effort.

You can download Carmag app from Samsung App Marketplace here.

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